ERIC
2K25
./ portfolio
GET A STUNNING NEw WEBSITE
IN 5 DAYs. Click HERE
BASHIR
Timeless Visual Stories for Legendary Brands
Product Architect. Conversion Scientist. I build revenue systems.
My operating system was forged at MetaLab, defining product strategy for Coinbase, Mayo Clinic, and Gather.
Now, through Instasite Studio, I translate that global expertise into your immediate, unfair market advantage.
BRANDING,SERVICE &
UX DESIGNER
WEBFLOW & FRAMER DEVELOPER
MY WORk
Designing exceptional digital experiences that delight users, solve complex challenges, and deliver measurable business outcomes
SELECTED PROJECTS
Coinbase
Crafting a New Horizon for Rain.com
A Seamless Experience for High-Ticket Traders
Mayo Clinic
Innovating Patient Care at Mayo Clinic
Simplifying the path to world-class care.
Gather.town
Reimagining Gather for Mobile
Companion Mobile App Design & Desktop Interaction Refinement
Instasite
Branding Instasite: AI Meets Web Design
Full Branding Overhaul for a trailblazing platform combining AI precision with human expertise.
creative expertise
"Design is not just what it looks like and feels like. Design is how it works."
01 ——
Digital Strategy
Creating tailored digital strategies that align with business goals and user needs, blending market analysis, user insights, and roadmap planning for impactful results. I deliver product architecture that ensures seamless user experiences and business growth.
Strategic Planning
Product Architecture
Market Roadmap Development
User Analytics & Insights
02 ——
Brand Identity
Craft compelling brand identities that resonate deeply with audiences, combining strategy and design to ensure your brand stands out. From strategic positioning to visual storytelling, I create cohesive brand experiences that endure across all platforms.
Brand Strategy
Logo & Visual Identity
Brand Guidelines
Brand Ecosystem Design
03 ——
UX Design
I craft seamless, intuitive experiences that put users first. Through a deep understanding of their needs, behaviors, and pain points, I design solutions that are not only functional but also engaging, accessible, and enjoyable.
User research
Wireframing & HiFi Prototyping
Usability Testing
Design Systems
04 ——
Visual Design
Crafting visually captivating designs that seamlessly blend aesthetics with function. By focusing on balance, clarity, and elegance, designs are created to enhance user experience and reinforce brand identity, ensuring every visual element serves a purpose.
Design Principles
Art direction
Product Design
Motion Design & Interaction
05 ——
Product Development
With a Bachelor’s in Computer Science and a Master’s in Human-Computer Interaction, I merge technical expertise with user-focused design. I specialize in building modern, functional websites and apps, enhanced by sleek, interactive experiences that leave a lasting impression.
AI App development
Websites Dev, Webflow & Framer
Mobile Apps with Flutter
Progressive Web Apps (PWAs)
Applause Corner
The design expertise Eric brought to the table redefined our user experience. His innovative solutions made our platform more intuitive and engaging.
Jon K.
C-Level, Kiosk
Pushing the boundaries of what was possible, his approach to design gave our platform the polish and depth it needed to stand out.
Christopher E, MD
patient experience, Mayo Clinic
Seamless, functional, and stunning, Eric’s designs struck the perfect balance between aesthetics and usability, making a lasting impact on our product.
Duke B.
Head of Projects, Instasite
From concept to execution, the level of thought and precision Eric put into our project set a new standard for our team.
Olivia C.
Product, Resolve AI
With a sharp eye for detail and a deep understanding of user behavior, Eric spearheaded the creation of a robust design system that transformed our workflow.
Colby B.
Executive Director, CilvilBee
His design leadership not only elevated our product’s consistency but also empowered our design team to work more efficiently and creatively
Emeka I.
VP Product, DRO Health
The design expertise Eric brought to the table redefined our user experience. His innovative solutions made our platform more intuitive and engaging.
Jon K.
C-Level, Kiosk
Pushing the boundaries of what was possible, his approach to design gave our platform the polish and depth it needed to stand out.
Christopher E, MD
patient experience, Mayo Clinic
Seamless, functional, and stunning, Eric’s designs struck the perfect balance between aesthetics and usability, making a lasting impact on our product.
Duke B.
Head of Projects, Instasite
From concept to execution, the level of thought and precision Eric put into our project set a new standard for our team.
Olivia C.
Product, Resolve AI
With a sharp eye for detail and a deep understanding of user behavior, Eric spearheaded the creation of a robust design system that transformed our workflow.
Colby B.
Executive Director, CilvilBee
His design leadership not only elevated our product’s consistency but also empowered our design team to work more efficiently and creatively
Emeka I.
VP Product, DRO Health
The design expertise Eric brought to the table redefined our user experience. His innovative solutions made our platform more intuitive and engaging.
Jon K.
C-Level, Kiosk
Pushing the boundaries of what was possible, his approach to design gave our platform the polish and depth it needed to stand out.
Christopher E, MD
patient experience, Mayo Clinic
Seamless, functional, and stunning, Eric’s designs struck the perfect balance between aesthetics and usability, making a lasting impact on our product.
Duke B.
Head of Projects, Instasite
From concept to execution, the level of thought and precision Eric put into our project set a new standard for our team.
Olivia C.
Product, Resolve AI
With a sharp eye for detail and a deep understanding of user behavior, Eric spearheaded the creation of a robust design system that transformed our workflow.
Colby B.
Executive Director, CilvilBee
His design leadership not only elevated our product’s consistency but also empowered our design team to work more efficiently and creatively
Emeka I.
VP Product, DRO Health
The design expertise Eric brought to the table redefined our user experience. His innovative solutions made our platform more intuitive and engaging.
Jon K.
C-Level, Kiosk
Pushing the boundaries of what was possible, his approach to design gave our platform the polish and depth it needed to stand out.
Christopher E, MD
patient experience, Mayo Clinic
Seamless, functional, and stunning, Eric’s designs struck the perfect balance between aesthetics and usability, making a lasting impact on our product.
Duke B.
Head of Projects, Instasite
From concept to execution, the level of thought and precision Eric put into our project set a new standard for our team.
Olivia C.
Product, Resolve AI
With a sharp eye for detail and a deep understanding of user behavior, Eric spearheaded the creation of a robust design system that transformed our workflow.
Colby B.
Executive Director, CilvilBee
His design leadership not only elevated our product’s consistency but also empowered our design team to work more efficiently and creatively
Emeka I.
VP Product, DRO Health
The design expertise Eric brought to the table redefined our user experience. His innovative solutions made our platform more intuitive and engaging.
Jon K.
C-Level, Kiosk
Pushing the boundaries of what was possible, his approach to design gave our platform the polish and depth it needed to stand out.
Christopher E, MD
patient experience, Mayo Clinic
Seamless, functional, and stunning, Eric’s designs struck the perfect balance between aesthetics and usability, making a lasting impact on our product.
Duke B.
Head of Projects, Instasite
From concept to execution, the level of thought and precision Eric put into our project set a new standard for our team.
Olivia C.
Product, Resolve AI
With a sharp eye for detail and a deep understanding of user behavior, Eric spearheaded the creation of a robust design system that transformed our workflow.
Colby B.
Executive Director, CilvilBee
His design leadership not only elevated our product’s consistency but also empowered our design team to work more efficiently and creatively
Emeka I.
VP Product, DRO Health
ERIC
2K25
./ portfolio
GET A STUNNING NEw WEBSITE
IN 5 DAYs. Click HERE
BASHIR
Timeless Visual Stories for Legendary Brands
Product Architect. Conversion Scientist. I build revenue systems.
My operating system was forged at MetaLab, defining product strategy for Coinbase, Mayo Clinic, and Gather.
Now, through Instasite Studio, I translate that global expertise into your immediate, unfair market advantage.
BRANDING,SERVICE &
UX DESIGNER
WEBFLOW & FRAMER DEVELOPER
I create brand-rich experiences that blends user-centered design with data-driven insights, focusing on uncovering hidden opportunities to delight users. By collaborating with stakeholders and leveraging iterative prototyping, I create scalable solutions that not only meet business objectives but also elevate the user experience, driving meaningful results.
My approach is adaptable, tailoring solutions to fit the unique needs of each project while balancing creativity with business goals.
My work has been Featured in
MY WORk
Designing exceptional digital experiences that delight users, solve complex challenges, and deliver measurable business outcomes
SELECTED PROJECTS
Coinbase
Crafting a New Horizon for Rain.com
A Seamless Experience for High-Ticket Traders
Mayo Clinic
Innovating Patient Care at Mayo Clinic
Simplifying the path to world-class care.
Gather.town
Reimagining Gather for Mobile
Companion Mobile App Design & Desktop Interaction Refinement
Instasite
Branding Instasite: AI Meets Web Design
Full Branding Overhaul for a trailblazing platform combining AI precision with human expertise.
creative expertise
"Design is not just what it looks like and feels like. Design is how it works."
01 ——
Digital Strategy
Creating tailored digital strategies that align with business goals and user needs, blending market analysis, user insights, and roadmap planning for impactful results. I deliver product architecture that ensures seamless user experiences and business growth.
Strategic Planning
Product Architecture
Market Roadmap Development
User Analytics & Insights
02 ——
Brand Identity
Craft compelling brand identities that resonate deeply with audiences, combining strategy and design to ensure your brand stands out. From strategic positioning to visual storytelling, I create cohesive brand experiences that endure across all platforms.
Brand Strategy
Logo & Visual Identity
Brand Guidelines
Brand Ecosystem Design
03 ——
UX Design
I craft seamless, intuitive experiences that put users first. Through a deep understanding of their needs, behaviors, and pain points, I design solutions that are not only functional but also engaging, accessible, and enjoyable.
User research
Wireframing & HiFi Prototyping
Usability Testing
Design Systems
04 ——
Visual Design
Crafting visually captivating designs that seamlessly blend aesthetics with function. By focusing on balance, clarity, and elegance, designs are created to enhance user experience and reinforce brand identity, ensuring every visual element serves a purpose.
Design Principles
Art direction
Product Design
Motion Design & Interaction
05 ——
Product Development
With a Bachelor’s in Computer Science and a Master’s in Human-Computer Interaction, I merge technical expertise with user-focused design. I specialize in building modern, functional websites and apps, enhanced by sleek, interactive experiences that leave a lasting impression.
AI App development
Websites Dev, Webflow & Framer
Mobile Apps with Flutter
Progressive Web Apps (PWAs)
Applause Corner
The design expertise Eric brought to the table redefined our user experience. His innovative solutions made our platform more intuitive and engaging.
Jon K.
C-Level, Kiosk
Pushing the boundaries of what was possible, his approach to design gave our platform the polish and depth it needed to stand out.
Christopher E, MD
patient experience, Mayo Clinic
Seamless, functional, and stunning, Eric’s designs struck the perfect balance between aesthetics and usability, making a lasting impact on our product.
Duke B.
Head of Projects, Instasite
From concept to execution, the level of thought and precision Eric put into our project set a new standard for our team.
Olivia C.
Product, Resolve AI
With a sharp eye for detail and a deep understanding of user behavior, Eric spearheaded the creation of a robust design system that transformed our workflow.
Colby B.
Executive Director, CilvilBee
His design leadership not only elevated our product’s consistency but also empowered our design team to work more efficiently and creatively
Emeka I.
VP Product, DRO Health
The design expertise Eric brought to the table redefined our user experience. His innovative solutions made our platform more intuitive and engaging.
Jon K.
C-Level, Kiosk
Pushing the boundaries of what was possible, his approach to design gave our platform the polish and depth it needed to stand out.
Christopher E, MD
patient experience, Mayo Clinic
Seamless, functional, and stunning, Eric’s designs struck the perfect balance between aesthetics and usability, making a lasting impact on our product.
Duke B.
Head of Projects, Instasite
From concept to execution, the level of thought and precision Eric put into our project set a new standard for our team.
Olivia C.
Product, Resolve AI
With a sharp eye for detail and a deep understanding of user behavior, Eric spearheaded the creation of a robust design system that transformed our workflow.
Colby B.
Executive Director, CilvilBee
His design leadership not only elevated our product’s consistency but also empowered our design team to work more efficiently and creatively
Emeka I.
VP Product, DRO Health
The design expertise Eric brought to the table redefined our user experience. His innovative solutions made our platform more intuitive and engaging.
Jon K.
C-Level, Kiosk
Pushing the boundaries of what was possible, his approach to design gave our platform the polish and depth it needed to stand out.
Christopher E, MD
patient experience, Mayo Clinic
Seamless, functional, and stunning, Eric’s designs struck the perfect balance between aesthetics and usability, making a lasting impact on our product.
Duke B.
Head of Projects, Instasite
From concept to execution, the level of thought and precision Eric put into our project set a new standard for our team.
Olivia C.
Product, Resolve AI
With a sharp eye for detail and a deep understanding of user behavior, Eric spearheaded the creation of a robust design system that transformed our workflow.
Colby B.
Executive Director, CilvilBee
His design leadership not only elevated our product’s consistency but also empowered our design team to work more efficiently and creatively
Emeka I.
VP Product, DRO Health
The design expertise Eric brought to the table redefined our user experience. His innovative solutions made our platform more intuitive and engaging.
Jon K.
C-Level, Kiosk
Pushing the boundaries of what was possible, his approach to design gave our platform the polish and depth it needed to stand out.
Christopher E, MD
patient experience, Mayo Clinic
Seamless, functional, and stunning, Eric’s designs struck the perfect balance between aesthetics and usability, making a lasting impact on our product.
Duke B.
Head of Projects, Instasite
From concept to execution, the level of thought and precision Eric put into our project set a new standard for our team.
Olivia C.
Product, Resolve AI
With a sharp eye for detail and a deep understanding of user behavior, Eric spearheaded the creation of a robust design system that transformed our workflow.
Colby B.
Executive Director, CilvilBee
His design leadership not only elevated our product’s consistency but also empowered our design team to work more efficiently and creatively
Emeka I.
VP Product, DRO Health
The design expertise Eric brought to the table redefined our user experience. His innovative solutions made our platform more intuitive and engaging.
Jon K.
C-Level, Kiosk
Pushing the boundaries of what was possible, his approach to design gave our platform the polish and depth it needed to stand out.
Christopher E, MD
patient experience, Mayo Clinic
Seamless, functional, and stunning, Eric’s designs struck the perfect balance between aesthetics and usability, making a lasting impact on our product.
Duke B.
Head of Projects, Instasite
From concept to execution, the level of thought and precision Eric put into our project set a new standard for our team.
Olivia C.
Product, Resolve AI
With a sharp eye for detail and a deep understanding of user behavior, Eric spearheaded the creation of a robust design system that transformed our workflow.
Colby B.
Executive Director, CilvilBee
His design leadership not only elevated our product’s consistency but also empowered our design team to work more efficiently and creatively
Emeka I.
VP Product, DRO Health
ERIC
2K25
./ portfolio
GET A STUNNING NEw WEBSITE
IN 5 DAYs. Click HERE
BASHIR
Timeless Visual Stories for Legendary Brands
Product Architect. Conversion Scientist. I build revenue systems.
My operating system was forged at MetaLab, defining product strategy for Coinbase, Mayo Clinic, and Gather.
Now, through Instasite Studio, I translate that global expertise into your immediate, unfair market advantage.
BRANDING,SERVICE &
UX DESIGNER
WEBFLOW & FRAMER DEVELOPER
I create brand-rich experiences that blends user-centered design with data-driven insights, focusing on uncovering hidden opportunities to delight users. By collaborating with stakeholders and leveraging iterative prototyping, I create scalable solutions that not only meet business objectives but also elevate the user experience, driving meaningful results.
My approach is adaptable, tailoring solutions to fit the unique needs of each project while balancing creativity with business goals.
My work has been Featured in
MY WORk
Designing exceptional digital experiences that delight users, solve complex challenges, and deliver measurable business outcomes
SELECTED PROJECTS
Coinbase
Crafting a New Horizon for Rain.com
A Seamless Experience for High-Ticket Traders
Mayo Clinic
Innovating Patient Care at Mayo Clinic
Simplifying the path to world-class care.
Gather.town
Reimagining Gather for Mobile
Companion Mobile App Design & Desktop Interaction Refinement
Instasite
Branding Instasite: AI Meets Web Design
Full Branding Overhaul for a trailblazing platform combining AI precision with human expertise.
creative expertise
"Design is not just what it looks like and feels like. Design is how it works."
01 ——
Digital Strategy
Creating tailored digital strategies that align with business goals and user needs, blending market analysis, user insights, and roadmap planning for impactful results. I deliver product architecture that ensures seamless user experiences and business growth.
Strategic Planning
Product Architecture
Market Roadmap Development
User Analytics & Insights
02 ——
Brand Identity
Craft compelling brand identities that resonate deeply with audiences, combining strategy and design to ensure your brand stands out. From strategic positioning to visual storytelling, I create cohesive brand experiences that endure across all platforms.
Brand Strategy
Logo & Visual Identity
Brand Guidelines
Brand Ecosystem Design
03 ——
UX Design
I craft seamless, intuitive experiences that put users first. Through a deep understanding of their needs, behaviors, and pain points, I design solutions that are not only functional but also engaging, accessible, and enjoyable.
User research
Wireframing & HiFi Prototyping
Usability Testing
Design Systems
04 ——
Visual Design
Crafting visually captivating designs that seamlessly blend aesthetics with function. By focusing on balance, clarity, and elegance, designs are created to enhance user experience and reinforce brand identity, ensuring every visual element serves a purpose.
Design Principles
Art direction
Product Design
Motion Design & Interaction
05 ——
Product Development
With a Bachelor’s in Computer Science and a Master’s in Human-Computer Interaction, I merge technical expertise with user-focused design. I specialize in building modern, functional websites and apps, enhanced by sleek, interactive experiences that leave a lasting impression.
AI App development
Websites Dev, Webflow & Framer
Mobile Apps with Flutter
Progressive Web Apps (PWAs)
Applause Corner
The design expertise Eric brought to the table redefined our user experience. His innovative solutions made our platform more intuitive and engaging.
Jon K.
C-Level, Kiosk
Pushing the boundaries of what was possible, his approach to design gave our platform the polish and depth it needed to stand out.
Christopher E, MD
patient experience, Mayo Clinic
Seamless, functional, and stunning, Eric’s designs struck the perfect balance between aesthetics and usability, making a lasting impact on our product.
Duke B.
Head of Projects, Instasite
From concept to execution, the level of thought and precision Eric put into our project set a new standard for our team.
Olivia C.
Product, Resolve AI
With a sharp eye for detail and a deep understanding of user behavior, Eric spearheaded the creation of a robust design system that transformed our workflow.
Colby B.
Executive Director, CilvilBee
His design leadership not only elevated our product’s consistency but also empowered our design team to work more efficiently and creatively
Emeka I.
VP Product, DRO Health
The design expertise Eric brought to the table redefined our user experience. His innovative solutions made our platform more intuitive and engaging.
Jon K.
C-Level, Kiosk
Pushing the boundaries of what was possible, his approach to design gave our platform the polish and depth it needed to stand out.
Christopher E, MD
patient experience, Mayo Clinic
Seamless, functional, and stunning, Eric’s designs struck the perfect balance between aesthetics and usability, making a lasting impact on our product.
Duke B.
Head of Projects, Instasite
From concept to execution, the level of thought and precision Eric put into our project set a new standard for our team.
Olivia C.
Product, Resolve AI
With a sharp eye for detail and a deep understanding of user behavior, Eric spearheaded the creation of a robust design system that transformed our workflow.
Colby B.
Executive Director, CilvilBee
His design leadership not only elevated our product’s consistency but also empowered our design team to work more efficiently and creatively
Emeka I.
VP Product, DRO Health
The design expertise Eric brought to the table redefined our user experience. His innovative solutions made our platform more intuitive and engaging.
Jon K.
C-Level, Kiosk
Pushing the boundaries of what was possible, his approach to design gave our platform the polish and depth it needed to stand out.
Christopher E, MD
patient experience, Mayo Clinic
Seamless, functional, and stunning, Eric’s designs struck the perfect balance between aesthetics and usability, making a lasting impact on our product.
Duke B.
Head of Projects, Instasite
From concept to execution, the level of thought and precision Eric put into our project set a new standard for our team.
Olivia C.
Product, Resolve AI
With a sharp eye for detail and a deep understanding of user behavior, Eric spearheaded the creation of a robust design system that transformed our workflow.
Colby B.
Executive Director, CilvilBee
His design leadership not only elevated our product’s consistency but also empowered our design team to work more efficiently and creatively
Emeka I.
VP Product, DRO Health
The design expertise Eric brought to the table redefined our user experience. His innovative solutions made our platform more intuitive and engaging.
Jon K.
C-Level, Kiosk
Pushing the boundaries of what was possible, his approach to design gave our platform the polish and depth it needed to stand out.
Christopher E, MD
patient experience, Mayo Clinic
Seamless, functional, and stunning, Eric’s designs struck the perfect balance between aesthetics and usability, making a lasting impact on our product.
Duke B.
Head of Projects, Instasite
From concept to execution, the level of thought and precision Eric put into our project set a new standard for our team.
Olivia C.
Product, Resolve AI
With a sharp eye for detail and a deep understanding of user behavior, Eric spearheaded the creation of a robust design system that transformed our workflow.
Colby B.
Executive Director, CilvilBee
His design leadership not only elevated our product’s consistency but also empowered our design team to work more efficiently and creatively
Emeka I.
VP Product, DRO Health
The design expertise Eric brought to the table redefined our user experience. His innovative solutions made our platform more intuitive and engaging.
Jon K.
C-Level, Kiosk
Pushing the boundaries of what was possible, his approach to design gave our platform the polish and depth it needed to stand out.
Christopher E, MD
patient experience, Mayo Clinic
Seamless, functional, and stunning, Eric’s designs struck the perfect balance between aesthetics and usability, making a lasting impact on our product.
Duke B.
Head of Projects, Instasite
From concept to execution, the level of thought and precision Eric put into our project set a new standard for our team.
Olivia C.
Product, Resolve AI
With a sharp eye for detail and a deep understanding of user behavior, Eric spearheaded the creation of a robust design system that transformed our workflow.
Colby B.
Executive Director, CilvilBee
His design leadership not only elevated our product’s consistency but also empowered our design team to work more efficiently and creatively
Emeka I.
VP Product, DRO Health